Newsroom
Homepage UI redesign
OVERVIEW
CareerBuilder is a leading provider of technology solutions in the HR space with a news website that had not been updated since 2017. The outdated website failed to reflect the company's current branding, messaging, or offerings. Consequently, the company made a decision to initiate a redesign of the website to enhance user experience, refresh content, and align the website with the company's current objectives.
My contribution
Art Director
Designer
Project Manager
The team
VP of Comms
Creative Director
2 x Art Director
Year
2020
The project aims to fully redesign the website to improve user experience, update website content, improve website functionality and align the website with branding and messaging.
The scope involves conducting a thorough audit of the current website, developing a content strategy, designing a new website with modern design elements, and developing, testing, and optimizing the website for optimal performance and user experience.
PROCESS
With the new design, we're aiming to increase site visits and conversions by at least 20%. We believe that by enhancing our website's functionality, and content, we can better serve our customers and grow our business together.